The Super Bowl has passed, and singing sensation Rihanna, who headlined the halftime show, had been preparing for weeks to perform at the State Farm Stadium in Arizona. But how much was Rihanna paid for the appearance? Unexpectedly, Rihanna won’t receive any remuneration for her performance at the Super Bowl LVII halftime show because it’s not customary. The ‘Umbrella’ singer has the distinction of playing at the Super Bowl entirely pro bono, joining high-profile stars like Beyoncé, Jennifer Lopez, Shakira, Justin Timberlake, Lady Gaga, and Bruno Mars.
While celebrities receive a small performance fee for their efforts, the NFL also covers all the expenses related to producing the halftime show, including the performers’ travel expenses. Rihanna declared that she was ready to give the performance her all during a news conference on Thursday before the performance. The Super Bowl is an excellent opportunity for visibility, even while some celebrities may participate in the halftime performance out of a pure passion for what they do.
Since Rihanna hasn’t performed live in nearly seven years, a riveting 13-minute set highlighting her best work is an excellent opportunity to rekindle the momentum in her music career. More than 192 million Americans watched the Super Bowl LVII, and many did so solely to enjoy Rihanna’s massive return to the spotlight.