Song Review: NOTD & Maia Wright’s “AM:PM” is an Electrifying Synth-Pop Bop

AM:PM – Single

NOTD & Maia Wright

  • Genre: Pop
  • Date: 24 Mar, 2023
  • Content: Not-explicit
  • Track(s): 1
  • ℗ 2023 NOTD AB, under exclusive license to Universal Music AB

NOTD and Maia Wright have teamed up once again for their latest single “AM:PM,” an electrifying synth-pop bop that is sure to get listeners on their feet. Produced by NOTD and Grant Boutin, the track was released on March 24, 2023, and features Wright’s powerful vocals layered over a pulsating beat and infectious synth melodies.

The song opens with a simple but effective guitar riff before the beat drops and Wright’s vocals come in. She sings about falling too often and complicating things until there’s nothing left, but all she wants is to feel the way she does with her lover forever. The pre-chorus and chorus are undeniably catchy, with the repetition of “Oh, you’re all I want” and “Give me all your love around the clock, AM:PM” making it impossible not to sing along.

What sets “AM:PM” apart from other synth-pop tracks is the attention to detail in the production. The layers of synths and percussion create a dynamic and ever-changing sonic landscape that keeps the listener engaged throughout the song. The bridge features a stripped-down version of the chorus that builds back up into the full-throttle chorus, making for an exhilarating listening experience.

Wright’s vocals are a standout on the track, with her powerful voice effortlessly soaring over the intricate production. Her delivery is confident and charismatic, adding to the already infectious nature of the song. The lyrics are simple yet effective, capturing the feeling of being so in love that time seems to stand still.

The song’s title, “AM:PM,” is a nod to the idea of being in love around the clock, and the lyrics reflect this theme as well. The chorus repeats the phrase “Give me all your love around the clock, AM:PM,” emphasizing the idea that the love between the two people in the song is constant and unending.

Overall, NOTD and Maia Wright’s “AM:PM” is a fantastic addition to the world of synth-pop. The song is undeniably catchy, with its infectious melodies and powerful vocals, but it’s the attention to detail in the production that sets it apart. The layers of synths and percussion create a dynamic soundscape that keeps the listener engaged from start to finish. “AM:PM” is a perfect example of what can happen when talented musicians come together to create something truly special.

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