Osabuohien Osaretin, whose professional name is Sarz, said working with famous singer David “Davido” Adeleke was a challenge for him. The 34-year-old said they tried to collaborate many times but he didn’t understand why the project never ended. In an interview on 96.9 Cool FM Lagos, he spoke about his failed attempts to establish a healthy working relationship with the DMW boss.
Sarz said they had conflicting principles and work processes that prevented them from producing anything tangible. The record producer revealed that he enjoys working in a quiet environment, while OBO enjoys being surrounded by his team members whenever he is in the studio.
The revelation comes months after UnitedMasters, the music distribution and artist services company founded by former Nas executive and longtime music and promotions executive Steve Stoute, announced a partnership with renowned Nigerian producer to launch 1789. The partnership aims to discover, develop and empower the next generation of African artists, while positioning them to dominate global stages and platforms.
UnitedMasters will also support various Sarz initiatives, including the Sarz Academy Foundation, which promotes the development of artists and makers. Sarz Academy has helped launch the careers of top talents such as P.Prime and Tempoe, whose production of CKay’s Love Nwantiti has raked in over 8 billion streams globally.