Kanye West Reveals He Made $19M Yeezy Sales After Super Bowl Ad

Ebuka NwachukwuFebruary 13, 2024

Kanye West has made headlines for his recent Super Bowl ad investment. According to one of his representatives, the ad generated around $19 million for Yeezy.com. According to Kanye, the ad was stripped-down and limited in capacity but still seemed to have paid off. He shared a screenshot of a text message he received, which detailed the sales figures for the products he was promoting: a top, pants, a T-shirt, and YZY pods, which are foldable futuristic socks that can be worn as actual footwear.

Interestingly, these items are currently on sale for just $20, which is a great deal for fans of the Yeezy brand. Kanye’s ad was simplistic and featured him filming himself in the back of a car selfie-style, giving a quick explanation of what he was selling. Despite the ad’s simplicity, it seems to have resonated with its audience and helped to generate significant sales. Some people have praised Kanye for his innovative marketing strategies, while others have criticized him for his controversial statements and actions. Regardless, it’s undeniable that Kanye has a loyal customer base that continues to support his ventures.